ABOUT DL22

ABOUT DL22

DesignLab22 began as a bold vision with a small but passionate team, originally operating out of founder Diana’s guesthouse. Formerly known as Guest House 22, the brand has evolved from a home-based studio into a full storefront, now proudly located in Wynwood, Miami.

We specialize in custom merchandise, immersive brand experiences, and conceptual design that brings ideas to life. From upcycled garments to interactive in-store activations and large-scale events, every detail is intentionally crafted to spark joy, inspire connection, and reflect the energy of the moment.

Our storefront is both a studio and a boutique, a living lab where craftsmanship meets community. It’s a space where creativity is tangible, and collaboration happens in real time.

More than creators, we are collaborators, curators, and cultural translators. You bring the vision, or we help you shape it.

Step in. Slow down. Feel held.

A lavender-colored circular design with the phrase 'Sprouting Words That Feel Like Hugs', the large number 'DL222' in the center, and small illustrations of a flower, butterfly, and bunny with flowers, each marked with the number 22.

MEET THE FOUNDERS

A woman wearing large white sunglasses, a blue hat, and a blue and white striped outfit, holding a white shopping bag with a Supreme logo, talking on a cellphone, standing behind a black marble table.
A woman with long blonde hair smiling and standing in a room with green bookshelves filled with books and decorative items.
  • Diana, A creative force raised in New York, and is a proud Miami local. She is a mom of two. Her passion for the greater good, creativity, community, and meaningful creation shape every part of DesignLab 22.

  • With nearly 20 years of design experience through Foord Design Studio, Christine is a designer, wife, and girl mom. She’s known for transforming spaces—and lives with joyful, intentional design, always guided by her heart for people and purpose.